Welcome to a cycling experience of a lifetime.
OLIN
Cycling Experiences
French Alps — Tour de France 2026 — July 21–26
Philosophy
Olin
Cycling Experiences
Olin is a Nahuatl word. It does not simply mean movement.
It means purposeful movement. The kind that creates transformation. The kind that carries intention.
In the Aztec cosmological tradition, Olin is movement as a cosmic principle: the force that animates the universe and the act of moving forward through the world with purpose.
Olin is also the root of the Nahuatl word for heart, yollotl. Because the heart does not simply beat. It moves. It transforms. It propels.
That is what we believe cycling can be.
Tour de France · 2026
Come to enjoy the Tour with us
The Experience
Six days
From July 21 to 26, 2026, a small group of up to ten cyclists will gather in the French Alps for six days of riding, racing, and shared experience built around the Tour de France. We would like for you to be one of us.
This is not a large-group tour.
It is not a package holiday. It is a carefully curated week for people who love cycling, love travel, and want to experience the Tour de France the way it deserves to be experienced, from the inside.
Everything that's included
Six things we take care of so you can ride, watch the Tour, and forget about the rest.
The Tour
Live viewing of Stages 17, 19 and 20 — including the bends of Alpe d'Huez.
The Chalet
Five nights in a private chalet in Oz. Daily breakfast and dinner. Hot tub each evening.
Riding
Four guided rides with GPX files, on-road mechanic support, daily nutrition and hydration. Carbon bike rental on request ($500).
Guides & Coaching
Multilingual guides (EN / ES / FR / IT). Daily briefings, technique, pacing, and climbing coaching.
Transfers
Private van pickup from Lyon on July 21 and return drop-off on July 26.
Gear & Care
Olin founding member jersey. After-ride bike check-ups with Wolf Tooth & Park Tool kit.
Founding member perk
Also all our ten founding members will get thirty percent discount for TDF 2027 Olin experience.
Oz is a mountain village set in the heart of the Oisans massif, minutes from Alpe d'Huez and the routes of stages 17, 19 and 20 of the world's greatest cycling race. Accommodation will be shared in bedrooms between 2 or 3 people. If interested in a private bedroom, availability is available with an additional fee.
Not included: International flights or trains to Lyon. Lunches on race-viewing days (local cafés and food stalls along the route).
In good company
Itinerary
Day 1 / 6
Arrival & first ride
Tuesday July 21
July 21–26 · French Alps
Tuesday July 21
Arrival & first ride
Your journey begins in Lyon — a city served by international flights and a direct TGV from Paris Charles de Gaulle in under two hours. We pick you up at 9:00 am and drive you to the chalet. The afternoon begins with a gentle introductory ride through the alpine valley: a chance to move your legs, take in the landscape, and find your rhythm with the group. In the evening, your guides walk you through the week ahead over dinner.
Wednesday July 22
Stage 17 experience
Ride from Oz-en-Oisans to experience the excitement surrounding the finish of Stage 17 in Voiron. Enjoy a day immersed in the atmosphere of the Tour de France, with access to the vibrant race-day environment, enthusiastic spectators, and the unique energy that the Tour brings.
Thursday July 23
Alpine discovery & vineyard ride
Explore the beauty of the French Alps on a relaxed and scenic ride through villages and rolling mountain terrain. With flexible route options and a focus on enjoying the journey, the day concludes with a visit to a local vineyard, where participants can unwind and experience the flavors and traditions of the region.
Friday July 24
Alpe d'Huez & Stage 19
The centerpiece of the week. We ride the 21 hairpin bends of Alpe d'Huez — one of the most celebrated climbs in all of professional cycling, a mountain that holds a place in the sport's mythology unlike any other. We ascend ahead of the race, reach the summit, and take our position to watch Stage 19 finish live around us. Few places in sport produce this kind of atmosphere.
Saturday July 25
Stage 20 & farewell dinner
A full day dedicated to Stage 20 — one of the decisive mountain stages of the 2026 Tour. We hold viewing position, guided by your team who know where the race comes alive. In the evening we return to the chalet for the farewell dinner: a celebration of the week, the rides, and the people you shared them with.
Sunday July 26
Departure
After a final breakfast together at the chalet, we drive you back to Lyon. From there you connect onward to wherever the world takes you next — carrying something the mountains tend to leave behind.
The Chalet
Le Chalet d'Oz
Oz-en-Oisans · Auvergne-Rhône-Alpes
A private wooden chalet at the heart of the Oisans massif, minutes from Alpe d'Huez and the stage routes of TDF 2026. Five nights, bedrooms for 2–3, hot tub and sauna for recovery.
Who this is for
Olin is built for cyclists who want more than scenery. You do not need to be a racer.
You need to love being on a bike, love mountains, and want to be inside the greatest cycling event in the world — not watching it on a screen.
Rides are structured to work for a range of abilities. Guides adapt routes and pacing to the group. If you can handle a full day in the saddle in mountain terrain, you belong here.
We are not trying to build something large. We are trying to build something unforgettable.
About us
Olin is led by Augusto and Rodrigo — two riders who have spent years in the saddle across France, Italy, Spain, the UK, the United States, Singapore, Japan, and Latin America.
Augusto has personally guided groups through the Tour de France, the Vuelta a España, and the Giro d'Italia.
Rodrigo brings nearly a decade as an Airbnb Superhost, a certified bicycle technician through the Bicycle Industry Employers Association, and a Rapha member who has visited flagship stores across the world.
Together they raced criteriums in New York City on teams that held local jersey titles. They have not built Olin as a business idea. They built it because it is the trip they always wanted to take — and now they are inviting ten people to take it with them.
Olin travels by word of mouth. There is no public listing, no advertising, and no waiting list. When ten people have confirmed, the group is complete. Comparable curated cycling weeks in the Alps range from $4,500 to $7,000.
This is your founding member price.
USD $3,490
This price is deliberately lower than what Olin will charge at full launch. You are being invited as a founding member — one of the first ten people to experience this, before it exists in its final form.
You help shape what this becomes.
After the trip, we will sit down — in person or over a call — and ask you what worked, what didn't, and what would have made it better.
To secure your place, a deposit of USD $1,700 is required. This is deducted from the total price and is fully refundable up to 60 days before departure. It confirms your spot and holds it until the group is complete.
Reply to the person who shared this invitation with you, or reach out directly to confirm your interest. We will send you the next steps.
“Nahui Olin. The age of purposeful movement. The heart that moves, transforms.”
OLIN
Cycling Experiences
French Alps — Tour de France 2026 — July 21–26